Marketing Copywriter Job Posting

Join us as a Marketing Copywriter.

At Topsite, we are a results-driven digital marketing agency that thrives on creativity, strategy, and performance. We specialize in helping businesses grow through data-backed campaigns, eye-catching creative, and measurable outcomes. We’re seeking an experienced Marketing Copywriter who is looking for a fresh opportunity with a quickly growing company.

Position: Marketing Copywriter

Employment Type: Full-Time

Details: Hybrid; 32 hours/week (9am-5pm Mon-Thurs, 9am-1pm Fri)

Location: Downtown Guelph, ON

Job Description

You will focus on improving client results by leveraging your copywriting skills for websites, SEO, paid ads, social media, and more. You’ll develop relationships with accounts across many different industries, crafting outstanding messaging for a variety of brands.

What You’ll Be Doing

Collaborate with a team of marketing strategists to solve client and user issues. Build empathy for user needs by participating in discovery activities, including: user research, competitor analysis, brand development, etc. You can expect to take ownership of crafting brand messaging and strategy for our clients.

In this position, you will be writing top-notch persuasive copy and collaborating with our designers to balance aesthetics and readability. You’ll be in charge of researching and implementing trends and tools to enhance visibility. Your main goal is to seamlessly integrate content for our client projects (from branding, to websites, to socials, emails and more) with the help of our design, development, and project management departments.

What We’re Looking For

Must-Haves:

• At least 2 years of experience in copywriting and/or marketing.
• Experience conducting client work, whether freelance or with an agency.
• Strong critical thinking and problem-solving skills to help translate client goals into creative solutions.
• Demonstrated writing portfolio, showcasing your passion for creativity.
• Familiarity with SEO best practices and keyword research.
• Ability to apply user insights, data, and hypotheses to inform strategic decisions.
• Excellent communication and collaboration skills; comfortably able to voice your opinions but also embrace flexibility as projects evolve.

Nice-to-Haves:

• Education in psychology/journalism/marketing, or in another related field.
• Trained in Meta Ads Manager and Meta Business Suite.
• Experience with Adobe Creative Suite.
• Experience with design programs (e.g. Canva, Figma)
• Familiarity with website CMS (e.g. WordPress)
• Familiarity with Google Analytics.
• User Experience (UX) best practices.
• Strong leadership skills and the ability to take initiative.
• Knowledge of accessibility standards and best practices.

Why Work With Us?

• Join a growing team of passionate marketers and creatives.
• Competitive salary and generous time-off policies.
• 32-hour work weeks with a hybrid work structure.
• Casual and innovative office space. No cubicles here.
• We nurture your personal and professional growth.
• We take pride in cultivating a culture of belonging and an equitable workplace where everyone can thrive.

Who We Are

Topsite is a Guelph-based creative marketing agency. We operate with the vision of helping our clients transform the way they feel about their business. With accounts ranging from veterinary services, to schools, to sport ecommerce, there’s a range of industries we have under our belt. Our bread and butter is clients that are a good fit. That’s it. We work to develop lasting relationships that, in turn, benefit the creative strategy of any project.

Our team members thrive through collaboration, creativity, and critical thinking, with our core values being:

• Do the right thing.
• Leave no stone unturned.
• Be remarkably authentic.
• Take measured risks.
• Invest in yourself.
• Create meaningful connections.

At Topsite, we create meaningful connections with our clients, and our team members are the largest part of our success. Join our team today!

How to Apply

We encourage those who think they would thrive at Topsite to send us their resume and cover letter.

Please note only those selected for an interview will be contacted.